The Commerce Commission has turned down an application for Sky and Vodaphone to merge. I think that is a good move – giving preferential treatment to one service provider in order to get sport on TV would not be a good thing.
Sky will now have to look at modernising their thinking. It is ridiculous to force subscribers to pay for a lot of crap just so they can watch a few games of rugby.
Their pay-per-day Fan Pass is too expensive, although you can watch the Chiefs versus the Highlanders today for a special price of $5.0o – I’d watch quite a bit at that price but their usual $14.95 is a deterrence.
Sky need to make major changes or they will drop the ball they are already fumbling.