How Ardern, Collins make people feel

I think that most people probably vote more on feelings on leaders than on policies or party lists.

This shows why the Labour campaign is based on the personality of Ardern.

It also shows what an uphill battle Collins has to make an impression (I think that Collins has done ok in ways but has been disappointing).

Interestingly Collins hasn’t fared well compared to Bridges, who struggled against Ardern and struggled to look like a competent leader.

Ardern has slightly reduced the negatives and significantly increased the positives since Covid struck.