Hooton leaves Leader of the Opposition office

Well known PR strategist/lobbyist and political commentator Matthew Hooton raised political eyebrows when he promoted Todd Muller’s bid for National leadership – he told RNZ “I gave him personal support as a friend” – and then took on a job in the office of the the Leader of the Opposition when Muller took over on 22 May.

He stayed on when Judith Collins took over from Muller on 14 July, but Hooton has now announced he is going “back to family and other interests in Auckland”

He made this statement on Facebook:

Well, I spent yesterday thinking about whether I could do another seven weeks commuting to Wellington, decided I didn’t want to, slept on it, and called Judith Collins this morning to say I wanted to finish in Wellington and get back to family and other interests in Auckland.

Judith was very gracious. (She’s as tough as I knew she was but I didn’t realise she is also kind and also very funny until she took over a couple of weeks ago.) I thanked her and Gerry Brownlee for the opportunity and support they had given me, especially after Todd Muller’s demise, and said I think they now have a terrific team who has a good chance of winning the election, or at least can ensure the National Party will remain a broad church after 19 September.

But I said it was time for me to move on now. I can’t justify the impact on my family and other personal and professional responsibilities for another seven weeks. Cathy Wood seems quite pleased!

I’m pleased to have contributed to getting some of National’s basic messaging done, including the standard stump speech, and also to have helped kickstart the A-to-Z policy process again. I still think the Te Puna speech I wrote for Todd was pretty good.

I will watch with great interest to see how it all unfolds over the next seven weeks. Ideally what would have been spent on my fees can now be redirected to the much more important cost centre of boosting Facebook posts!

So to all the team down in Wellington, all the very very best for the next seven weeks – and hopefully the next nine years.

And you may be hearing from me here and there sooner than you may think.It certainly has been another very interesting life experience, these last nine weeks.

And I will try to renew the resolution that I made when I got back from London last year never to visit Wellington again!

Response from Cathy Wood:

Thanks for listening to my pleas ❤️🙏🏼 Solo-mumming/full-time work was ok when you were doing philosophy in London but it’s not ok for Wellington politics!

Hooton:

 Probably should have listened nine weeks ago!

Judith Collins:

Matthew, Thank you very much for all your excellent work and sage advice. We are now in a great place. Judith

Hooton:

Thanks Judith. It has been a whole lot of fun in a very bizarre way!

Megan Campbell:

Enjoyed working with you, Matthew. Thanks for your advice, contribution and friendship.

Hooton:

Same Megan. But let’s not quite do this again! 😄

No doubt people of different political leanings will make of this whatever they like, but regardless, this moving on by Hooton is likely to make little difference to the election campaign.